Drive sales with PPC marketing
Unhappy with results from PPC? We’ve managed over £3m in PPC spend and are obsessed with generating incremental revenue for your brand. We minimise wasted spend and maximise ROI.
Supercharge customer acquisition with PPC
Our PPC campaigns have one aim: to generate as much revenue from your budget as possible, rather than chasing vanity metrics like impressions and clicks. We measure our success on the bottom line – conversions.
We will manage your advertising budget with as much care and diligence as we do our own, so you can rest assured your account will be in safe hands. Our PPC strategy has helped power growth for clients in sectors including eCommerce, SaaS, recruitment, fashion, security and EV charging.
We will manage your advertising budget with as much care and diligence as we do our own, so you can rest assured your account will be in safe hands. Our PPC strategy has helped power growth for clients in sectors including eCommerce, SaaS, recruitment, fashion, security and EV charging.
No long-term contracts - just confidence in our PPC results
At Cappa Digital, we don't lock you into 6 or 12-month PPC contracts. We trust in our strategy to achieve outstanding PPC outcomes. Knowing you can leave the next month motivates us further to drive quick and impactful PPC results.
Most clients end up spending significantly more with us than they did previously. Why? Because we generate an ROI that makes scaling advertising spend the obvious choice.
Most clients end up spending significantly more with us than they did previously. Why? Because we generate an ROI that makes scaling advertising spend the obvious choice.
+15
Accounts managed for
PPC success
PPC success
+£4m
In PPC spend managed
+£20m
In PPC revenue
generated for clients
generated for clients
Trusted by leading companies
Our 5 Step PPC Approach
01
Discovery Session
Before we do anything, we like to understand all we need to know about your company, industry and ideal customers. We also pair this with in-depth competitor research for extra insights.
02
Keyword Research
Before we run or optimise your campaigns, we need to research what the most relevant and profitable keywords will be. The sweet spot? Keywords with commercial intent and low cost.
03
Campaign Setup
Once keywords are specified, we use our Single Keyword Ad Group (SKAG) approach to ensure maximum relevance between keywords, ad copy, and landing page experience.
04
Landing Pages
An ad campaign is only as good as the landing page you direct traffic to. If you invest in traffic, it's imperative to have a high-converting landing page.
05
Day-to-day Optimisation
As data enthusiasts, we love tweaking and iterating on your campaign based on data. It's the bread and butter of long-term PPC profitability.